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PlanZ2B Service

SEO, AEO and GEO services for modern search visibility

Improve your visibility across Google Search, answer engines and AI-generated search experiences through technical SEO, useful content, structured information, local optimisation and measurable reporting. Get discovered when people search, ask questions or use AI tools to research services, products and businesses.

Responsive deliveryEditable contentClear project scopePost-launch support
SEO Services
Service capabilities

What PlanZ2B can plan and deliver

Each scope is adapted to the organisation, audience, existing systems and agreed business priorities.

01

Technical SEO review

Assess crawlability, indexation, site structure, internal links, performance basics and visible technical issues.

02

Keyword and intent mapping

Connect relevant search themes to the right service, product, location and information pages.

03

On-page and content optimisation

Improve titles, headings, page copy, media, schema opportunities and internal context without keyword stuffing.

04

Local SEO and performance tracking

Support local visibility, business information, content opportunities and useful search reporting.

Deliverables

A complete path from requirements to release

01

Channel and audience strategy

Goals, target audiences, offers, customer journey and measurement requirements aligned before campaigns begin.

02

Campaign and content plan

Themes, formats, landing pages, budgets and conversion actions organised into a workable roadmap.

03

Production and activation

Campaigns, content and tracking implemented with clear ownership and approval steps.

04

Reporting and optimisation

Relevant metrics reviewed regularly so budgets, messages and targeting can be improved responsibly.

Suitable Projects

Where this capability can help

  • Service and corporate websites
  • Local and multi-location businesses
  • eCommerce stores and product catalogues
  • Professional services and B2B companies
  • Content sites and knowledge hubs
  • AI and answer-engine visibility
  • SEO recovery, migration and clean-up
Connections

Common integrations and workflows

  • Google Search Console
  • Google Analytics 4 and Tag Manager
  • Google Business Profile
  • Bing Webmaster Tools
  • CMS and WordPress SEO workflows
  • Schema markup and validation
  • SEO crawlers and reporting dashboards
  • AI search visibility monitoring
Delivery Process

Clear stages, reviews and responsibilities

Requirements and assumptions are confirmed before production, with useful review points throughout the project.

01

Discover

Understand the offer, audience, market, sales journey and available data.

02

Measure

Confirm useful conversions, analytics access and reporting definitions.

03

Plan

Create channel, audience, message, content and budget recommendations.

04

Launch

Build campaigns and connect them to relevant, functional landing pages.

05

Optimise

Review search terms, creative, audiences, engagement and conversion signals.

06

Report

Explain actions, results, limitations and next priorities in clear language.

Frequently Asked Questions

Important details before you start

What can PlanZ2B deliver for SEO Services?

A typical scope can include technical seo review, keyword and intent mapping, on-page and content optimisation, plus testing, launch preparation and agreed post-launch support. The final scope is based on your goals and current setup.

What is the difference between SEO, AEO and GEO?

SEO improves visibility in traditional search results. AEO helps content provide clear answers for question-based searches and answer engines. GEO improves the clarity, authority and usefulness of content for generative AI search experiences. All three rely on accessible websites and valuable, people-focused content.

Which platforms and skills can be used?

Relevant capabilities include Technical SEO, On-page SEO, Local SEO, Content SEO, Google Search Console, Google Analytics. We select only the tools needed for the approved requirements instead of forcing every project into one platform.

Can PlanZ2B guarantee that our website will appear in AI-generated answers?

No agency can guarantee rankings, citations or inclusion in AI-generated answers. Search engines and AI platforms independently select their sources. We can improve your website’s technical accessibility, information quality, authority signals and overall eligibility for discovery.

Can you improve or connect an existing setup?

Yes. We can review an existing website, store, application or campaign, identify priority gaps and plan improvements, migration or integrations in manageable stages.

How are timeline and cost confirmed?

Timeline and cost depend on scope, content readiness, integrations, review cycles and technical condition. After reviewing the requirements, we provide a focused proposal with deliverables and assumptions.

Will the landing page work on mobile devices?

Responsive behaviour is included in the designed PlanZ2B layout. Important content, forms, buttons, cards, tables and tags are checked for common desktop, tablet and mobile widths.

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